Is Facebook programmatic advertising?

Yes, Facebook offers programmatic advertising options through its ad platform, Facebook Ads Manager.

Advertisers can leverage programmatic capabilities on Facebook to reach their target audience with precision and automation.

Facebook’s programmatic advertising allows for real-time bidding, audience targeting, and automated ad placements across Facebook, Instagram, Audience Network, and other partner apps and websites.

With its vast user base and robust targeting options, Facebook’s programmatic advertising can be a valuable tool for advertisers to effectively reach their desired audience.